How this Gurugram entrepreneur revived his grandfather’s 57-year-old milk business despite competition from big brands

The White Revolution was begun in 1970 by Verghese Kurien who is otherwise called the Milkman of India’s smart dairy farms. The transformation demonstrated fruitful in the significant dairy cattle belt regions of India, expanding the per capita accessibility of milk from 130 gm/day in 1950-51 to 299 gm/day in 2012-13. 

Be that as it may, even before the coming of this transformation, there was a comparable plan of action completed during the 1960s by Nanak Singh, who began Nanak Milk in 1962 in Delhi. 

His grandson Tushar tells SMBStory, My granddad used to take milk from the ranchers and offer utility token to significant urban areas in North India. He was additionally providing to Nestle, Delhi Milk Scheme, and the Indian Army, and we kept on working with a similar plan of action till 2001 until we began seeing the instances of milk contaminated from the ranchers' side." 

He clarifies that it is important to give smart buffalo farming milk for a decent diet and a cheerful domain when they are being drained, as it thinks about the yield. 

The Amul dairy brand is currently centered around developing this organization to different states inside India and help individuals start devouring genuine milk from smart dairy farming with no added substances and additives. 

It is likewise enthusiastic about the way toward expanding its item portfolio by presenting enhanced milk and other Austrilia smart dairy farms, for example, margarine and cheddar. "We are presently focussing on expanding the group include to 1,000 out of a couple of months," Tushar includes.